Bruce Clay 3 Day SEO (Search Engine Optimisation) Training Course is on again in March 2010 in Sydney. If you are involved with the web or online marketing, this is a great course to attend. As you know I am a part of Bruce Clay in Australia and have attended this several times both here and in the US.

http://events.linkedin.com/Bruce-Clay-3-Day-SEO-Training-Course/pub/191090

Bruce Clay 3 Day SEO Training Course
Wed, Mar 10 to Fri, Mar 12
Observatory Hotel, Millers Point, NSW, AU
Bruce Clay SEO Training is 1 of the leading SEO courses available globally.

Developed in the US and run monthly in California and New York as well as around the world. 3 day training is only run 6 monthly in Australia so do not miss the opportunity.

Also includes access to the SEOToolset for up to 7 domains and 12 months.

If you were to buy them separately it would cost nearly $3,000 but you can get both for just $799!

Plus, you’ll be among the first to try an amazing new project set to launch later this year. We can’t reveal too much about it, but we can safely say it will completely change the way you perform SEO (No, we’re not exaggerating. And yes, keeping it a secret is killing us).

More than 5,000 of the world’s top search marketers regard SEOmoz PRO as a must-have for achieving top search results. Don’t get left behind. Join SEOmoz now, and take advantage of this amazing offer while it’s still available.

Neil Patel – Pronet Advertising – Last post July 19, 2009

Jeremy Luebke – Xuru Blog - Last post June 9, 2009

Solo Seo – SEO for All – Last post March 13, 2009

Divya Uttam – Blogging to Fame – Last post July 21, 2009

Chris Sandberg – Chris Sandberg Blog Last post July 3, 2009 ‘I got bit by an ostrich’ (maybe that’s a clue)

Igor Mordikovich – Bizmord – Last post June 18, 2008

Elizabeth Able – Able Reach – Last post June 22, 2009

Todd Friesen – Oilman’s Blog – Last post July 16, 2009

Shana Albert – Social Desire – Last post April 14, 2009

Ben Cook – SEO Refugee – Last post December 9, 2008

Carolyn Shelby – Cshel – Last post June 9, 2009

Simon Heseltine – Search Engine Tigers – Last post January 4, 2009

I’ll stop there for now. Any ideas what ever happened to these blogs?

Pubcon 2009 Coverage
Lisa Barone of Outspoken Media covers much of Pubcon 2009 on their blog. My favorite was her post on In-House SEO. “Chris is wearing his The Lisa shirt and it’s super sexy.” I have a The Lisa shirt and have worn it but never had her say I was super sexy. Damn you Chris Hooley.

Rebecca Kelley of 10e20 covered a few sessions at Pubcon including PR and Brand Management. Perhaps she was too busy practicing her dance moves to cover too many sessions.

Barry Schwartz and Search Engine Roundtable has been covering Pubcon for 6 years and has posts on 40 sessions at Pubcon 2009. The standout for me is the The Top 50 Best Website Ideas We’ve Ever Seen.

Rand Fishkin at SEOmoz blogs about “New & Interesting Insights Into Google Rankings & Spam from Pubcon”. Rand gives a shout out to Barry Schwartz, “The session was well covered on Twitter, and in live form by Barry Schwartz at SERoundtable.”

Lee Odden and TopRank don’t have near their usual coverage but Adam Singer weighs in with excellent rundown on PubCon 2009: How Major Vegas Hotels Are Using Social Media.”

Vertical Measures covers all three days of Pubcon 2009 on their blog. Nice summary of SEO at Pubcon with their article Pubcon 2009 Top 50 SEO Tips So Far

NVI Solutions covers some of the sessions on their blog including Social Media & Press Relations.

Not full Pubcon coverage but a nice post from Managing Greatness called Best of Pubcon 2009

Bruce Clay Australia delivers a 1 day search engine optimisation (SEO) training course covering SEO principles and our SEO approach, strategies and methodologies. The training course is presented by Jeremy Bolt, a Director of Bruce Clay Australia .

The Bruce Clay 1 day SEO training course will show you how to improve the rankings of your website in search engines and increase highly converting traffic to your website. The course covers SEO fundamentals through to complex concepts and methodologies. We have condensed our acclaimed 3 day SEOToolSet® SEO Training course into a 1 day class focused on white hat SEO methodology and strategy that incorporates the latest search engine developments and guidelines.

The training is based on over 10 years of search engine research and successful SEO projects for clients. In addition to already proven material, the 2009 course includes new information on emerging SEO trends and strategies. The 1 day course the same as the course that was rolled out and tried and tested in the United States in 2008.

14th October 2009 – Brisbane – Novotel Brisbane, 200 Creek St, Brisbane

20th October 2009 – Melbourne – Stamford Plaza, 111 Little Collins St, Melbourne

29th October 2009 – Sydney – Menzies Hotel, 14 Carrington St, Sydney

These workshops provide the practices, applications, and hands-on exposure you need to become (and remain!) a top performer in your field. This in-depth training in a small class setting ensures that your instructor is accessible for informal one-on-one or small group discussions. Whether you are a consultant, site designer, website owner, or in-house marketing professional, this is an opportunity to experience firsthand the latest developments in search engine strategy. Regardless where you are in the SEO & SEM process, you will leave these intensive workshops with the necessary skills to improve your business results and take your search engine marketing to another level.

Avinash Kaushik

Avinash Kaushik is the author of “Web Analytics: An Hour A Day” (Wiley 2007), author of the highly rated blog on Web Analytics called Occam’s Razor, Analytics Evangelist at Google, and co-founder of Market Motive.

Bryan Eisenberg

Bryan is recognized worldwide as a leading expert on online marketing, conversion and marketing analytics. One of the co-founders and CPO (Chief Persuasion Officer) of Future Now, Inc., Bryan has authored multiple best-selling books on persuasion techniques and customer behavior

Andrew Goodman

Andrew of Page Zero Media, is one of the most sought after authorities in Paid Search today. Frequently quoted by international and trade press, Andrew is the author behind “Winning Results with Google AdWords” (McGraw-Hill, 2nd ed., 2008) and the award-winning industry commentary site Traffick.com.

Greg Jarboe & Jamie O’Donnell

Regarded as the pioneers and leading authorities on online publicity, Greg and Jamie of SEO-PR continue to blaze new trails in online PR strategy. Greg is the acclaimed author of “YouTube and Video Marketing: An Hour a Day” (Wiley, 2009).

Matt Bailey

Matt Bailey of SiteLogic knows the ins and outs of the latest social media tactics. Whether it’s Digg, Flickr or a campaign using corporate blogging along with YouTube video, Matt is an internationally recognized authority on search engine marketing, website analytics, usability, and accessibility and matching a social media strategy to your larger business and marketing goals.

Jennifer Evans Laycock

Jennifer Laycock is recognized worldwide as a leading authority on search and social media marketing. Jennifer is Editor in Chief of Search Engine Guide, serves as the director of marketing for Site Logic Marketing, and is the author of “The Small Business Guide to Search Engine Marketing” and of the popular “Zero Dollars, a Little Bit of Talent and 30 Days” series.

Todd Malicoat

Author of popular SEO blog StuntDubl.com and frequent conference speaker, Todd has an uncanny ability to come up with new angles on the complex realm of SEO, link building, link baiting and search engine marketing. With Todd, you learn the basics, and a whole lot more.

The JAR Group is a three-year-old company with a smart, energetic staff. We pride ourselves on having fun while doing high-quality work (We have the expected benefits, but we also have an on staff DJ, a growing bicycle gang, bagel Thursdays, free beer Fridays…and best a great team).

I also found these FAQ’s regarding the job on the JAR Group blog. One of the updates asked that applications refrain from foul language. What is with that? Why do people think they are being ‘hip’ by using vulgar words, maybe it’s because the JAR group used damn in their ad? Who knows but I hope they find someone. Check it out because this sounds fun!

Job Proposal FAQ

What would a typical day be like for someone that earns this position with the JAR Group? What would you say the environment is like in the office?
From our job posting, I think you can get a feel for what The JAR Group is. We are a group of hard-working, yet laid back men and women who are proud of the good, high-quality work we do.

Our workday begins at around 10am and ends at around 6pm everyday, but you’ll find many of us online later into the night. Dress code is casual (but we wouldn’t hold it against you if you insisted on wearing a tuxedo to work everyday), unless we’re meeting with clients, in which case we begrudgingly come to work dressed business casual.

Since we’re a startup, there is no shortage of work to do. Your typical day would be filled with meetings and personal tasks tailored to the skills you are bringing to the table. We want to find someone who will pitch in wherever work needs to be done; someone who can wear many hats and execute projects at any level.

How does the company/employees keep up with the EVER changing digital world?
We’re a new company. So, we are part of the ever-changing, digital world.

We are fully aware that the SEM industry standards are always in flux. It’s our goal to be a pioneer in the field. We have been successful thus far, and part of this job search is about looking for someone who will keep us on our toes. We want to remain innovative; we want to remain new. So, I guess I turn the question around. How will you help our clients and us keep up with the ever changing digital world?

What measures do you currently take within SEO to make sure the campaign has reached its full potential?
We employ white hat techniques to make sure that our sites are continually indexed highly (but we make sure to keep up with the Black Hats of the world). To do that we have access to all sorts of SEO tools, and we’re always looking for new ones that will make us more effective and efficient (right now, for example, we’re looking at possibly purchasing a HubSpot account).

In the end, we measure our success in growing our client’s revenue. A big part of our business is performance based, which is a fancy way of saying when we make our clients more money, we make more money.

Do you believe the future of search is in real time services, i.e., will Twitter eclipse Google?
No. Google is like the Borg. Resistance is futile…yada yada yada…you know the rest. It is my (Joshua Unseth’s) professional opinion that Google will keep up with the trend, whatever it is. The reality is that Google owns 78%-80% of the search engine market share, and that’s a lead that is going to be nearly impossible for anyone to dissolve anytime soon. I know there’s been a lot of talk about Twitter-like services becoming the future of search, but let’s be honest, do you think Twitter (a company that makes no money) is going to be able to take on Google (a company that makes over a billion dollars a year) in terms of market trends. The reality is, Google has a huge leg up on any competitors. It can afford more brain power. I’m willing to bet that Google is paying a bunch of employees to figure out how to make their searches more efficient, more relevant, more intelligent, and most importantly more quicker…more faster…. Then again, what do I know? There is such a diversity of opinion on these issues. And that’s why we’re looking at you.

If so, to what extent, and how is the company poised to capitalize on that shift?
Just in case Google is taken over by a Twitter-like service, we are prepared to handle it. For now, we are living within the moment. We are employing white hat techniques that Google and other SEs like in order to make sure our clients are continually indexed well. In addition, we have some interesting ideas about how to use programs like Twitter to generate buzz for our company and the companies we work for. We don’t pretend to be prescient, so if you see something we’re missing, we’d love to hear it. In fact, telling us something really important that we don’t yet know (and we’re really smart) might be a really great way to stand out from other candidates applying for this job.

What avenues exist for experimentation outside of your established methods in your current workflow?
There is a lot to do. We are small but busy, which means that every employee takes on a lot of responsibility. Even so, as long as the work gets done, we encourage experimentation. There is plenty of room for ideas and the capable hands that know how to implement them.

Is there good food to be had near the office?
Really? This is New York. Of course there’s good food near the office, especially if you’re one of those people into sampling various ethnic cuisine. Some of the finer eateries include the Rickshaw Dumpling Truck (only on Mondays though), Superfine, Foragers, and Rice. And Melissa claims to be working really hard on bringing Soccer Taco here as well.

Do any of you play Guitar Hero?
We’re not really into the whole Guitar Hero thing. It’s too individualistic. The JAR Group is all about the team, which is why we’re more into Rock Band.

There are several sessions but the one I’d love to see is “Past & Future of SEO” a Presentation Face-Off: Todd Malicoat vs. Rand Fishkin. Now that’s gotta be interesting.

The Details:
Where: Seattle, WA at the Westin Hotel and Conference Center
When: August 24th and 25th
How Much: $599 for PRO Members (That’s $300 off of the regular price)

We’ve cherry-picked some of the best SEOs in the business (you can see a full list here). They’ll deliver two days jam-packed with priceless hints and secrets, covering topics like linkbuilding and search engine penalties.

Guarantee your place – Our original allocation of tickets sold out very quickly so we’ve opened up this block of 50 just for PRO Members, but once these are gone, that’s it, there are no more seats to offer so don’t hesitate.

Vivek Bhargava, CEO – Communicate2
Chewy Cheong, Head of Search – Microsoft South East Asia
Warren Duff, CEO – ineedhits.com
Mona Elesseily, Director of Marketing Strategy – Page Zero Media

Wayne Eo, Managing Director – Optimal Online Marketing
Cindy Krum, Founder – Rank-Mobile
Jeff Ferguson, Senior Director, Online Marketing – Local.com
Robbie Hills, CEO – GroupM Search Asia
Michael Motherwell, SEO Rainmaker – MMIT

Gillian Muessig, President – SEOmoz.com
Lucas Ng, Director of Online Marketing, Classifieds – Fairfax Digital
Leonard Tan, Managing Director – PurpleClick
David Temple, Regional Head of Search – Neo@Ogilvy
Dennis Yu, Chief Executive Officer – BlitzLocal

A Two Day pass is normally S$1,295 but with the promo code of RTK when you register you can save S$400.

And don’t forget the SMX After Dark Party!

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