SEMPO,  a non-profit professional association working to increase awareness and promote the value of search engine marketing worldwide, will kick off their new sem seo training on January 15, 2007. The online SEM Fundamentals program will be offered through the SEMPO Institute. SEMPO will also offer two additional certificate courses sometime during the first quarter, Advanced SEO and Advanced Search Advertising. [...]

Okay not to beat a dead horse but let’s take a look at what NASA says about rocket science (they should know) and see if you can compare it to SEO. Here’s what NASA says about rocket science on their Rocket Science 101 site.  Looks pretty straight forward to me, thanks NASA.   Assemble a rocket [...]

Well Kevin didn’t say that everyone needs sem seo certification and training he did say, “I’ll allow that many SEM  jobs require knowledge and training” in his recent Click Z article “SEM and SEO: Rocket Science or Just Plain Science? Part 2″.  Thanks Kevin, it doesn’t take a rocket scientist to figure that out.  I’ve been [...]

UPDATE: The retirement party teleconference is December 28th at 7 pm Central. Register here. According to Dan’s SEO Coach newsletter, as of January 1st Dan will no longer be providing sem seo training to new students. The newsletter also provides an invitation to his “retirement” party on January 28th along with a free teleclass. Dan explained in [...]

At dinner in Chicago I was fortunate to be able to visit with Andy Beal and Ben Wills, winner of Andy’s SEM Scholarship contest. I commented that I had learned a lot and shared some of my views about the contest. I also talked about how all that great content was now buried in the [...]

Rebecca from SEOmoz wrote a fascinating post about her trip across the pond and tells us about her daily life in jolly old England. She was the first graduate of Fresh Egg’s Internship SEO Training.   Ammon Johns, aka Black_Knight, a guy who’s been dispensing seo info since before most people even heard of seo, was one of her [...]

SEC Certification Pathways is a series of bundled courses that prepare persons who want to jump-start their career path in the fast-paced search engine industry. They are designed to ensure students are immediately employable upon completion. I’ve blogged several times about Search Engine College and interviewed Kalena Jordan in order to take a closer look [...]

Matt Bailey of Site Logic’s recent post at Marketing Logic examines the shortcomings of the US educational system as posted on the Church of the Customer Blog.  Matt went beyond those shortcomings and discussed issues within the search engine marketing community explaining the magical formulas for success that many seem to  seek. There are no magic formulas that will equate to long term [...]

When I first blogged about Fresh Egg’s SEO Intern Training Programme I commented “this internship is a great shot for someone”.  Little did I realize that I would find blog fodder to continue this story. Of course when I heard that Rand Fishkin of SEOmoz had sent Rebecca to this training I had to follow the [...]

There are plenty of sem seo training programs available these days and deciding which one to blog about is no easy task. One thing I look for when determining which program to blog about is who the instructors are and who’s behind the program. That’s why I couldn’t pass up letting everyone know about Global Strategies International’s training [...]

I’ve stated several times on this blog that I do not endorse one sem seo training program over another.  That being said one thing that I think everyone should look at when determining which sem seo training program to take is to look at the instructors.  Are they recognized in the industry? Have they presented [...]

When it comes to sem seo certification and training you have admire the longevity of Search Engine Workshops. They’ve been around for 5 years this January and that says a lot. I don’t endorse any sem seo training programs on this blog because I’ve only completed one program back in 2000 and I want to [...]