SEMPO Institute, the online sem training program, was launched a year ago by the Search Engine Marketing Professional Organization (SEMPO). They now have had 350 enrollees of their search engine marketing training courses, Fundamentals of Search Marketing, Advanced SEO and Advanced Search Advertising.
Enrollment during November reached peak levels as a broad spectrum of [...]

SEMPO,  a non-profit professional association working to increase awareness and promote the value of search engine marketing worldwide, will kick off their new sem seo training on January 15, 2007. The online SEM Fundamentals program will be offered through the SEMPO Institute. SEMPO will also offer two additional certificate courses sometime during the first quarter, Advanced SEO and Advanced Search Advertising. [...]

Well Kevin didn’t say that everyone needs sem seo certification and training he did say, “I’ll allow that many SEM  jobs require knowledge and training” in his recent Click Z article “SEM and SEO: Rocket Science or Just Plain Science? Part 2″.  Thanks Kevin, it doesn’t take a rocket scientist to figure that out.  I’ve been [...]

Chris “Drinkbait” Hooley just returned from San Antonio, Texas where he attended the Elite Retreat. Chris covers it pretty well in his blog post. Take a look to get the whole story. Here’s a bit of  what he had to say;
“I know that I sometimes sound like a fan boy when I talk about some of [...]

In Danny’s recent blog post SEM Certification & Training Courses at the Search Engine Watch Blog he states “The move toward offering certification and training in search marketing is accelerating”.  Now I doubt Danny’s been reading my blog but even if he has, he certainly realized the importance of training long ago.
In fact he is the [...]

SEC Certification Pathways is a series of bundled courses that prepare persons who want to jump-start their career path in the fast-paced search engine industry. They are designed to ensure students are immediately employable upon completion.
I’ve blogged several times about Search Engine College and interviewed Kalena Jordan in order to take a closer look [...]

I’ve stated several times on this blog that I do not endorse one sem seo training program over another.  That being said one thing that I think everyone should look at when determining which sem seo training program to take is to look at the instructors.  Are they recognized in the industry? Have they presented [...]

When it comes to sem seo certification and training you have admire the longevity of Search Engine Workshops. They’ve been around for 5 years this January and that says a lot. I don’t endorse any sem seo training programs on this blog because I’ve only completed one program back in 2000 and I want to [...]

In my original post about associations offering certification or training, I noted that SEMPO had no position on certification and the only assocation to address the issue was SEOPros. They were endorsing Search Engine College and SEO Research Labs. SEOPros now has their own certification program.
Not until the Direct Marketing Association (DMA) launched their sem [...]

My recent article submitted to Marketing Pilgrim’s SEM Scholarship contest was about sem seo certification and training. Here’s a snippet;
Finally, why aren’t the sem seo associations like SEMPO, SMA-NA, SMA-UK, SMA-EU and others taking a stand on sem seo certification or training? Maybe they should develop their own certification or training programs. Rumor has it [...]

There’s been a lot of talk about sem seo certification in the past and the subject seems to be heating up these days. Maybe it’s because there is so much bull**** being spread (see posts here and here) throughout the industry that people are looking for something or someone to tell them that a search [...]

If you haven’t read any of the articles at Marketing Pilgrim’s SEM Scholarship contest then your missing out on some great stuff. The contest teaser is:
Are you the next generation of search engine marketing experts? Are you interested in joining one of the fastest growing marketing industries ever?
There are dozens of articles from the next [...]

Okay, you’re not going to have a chance to read about the dirty little secret here.  The secret is that you have to go to Marketing Pilgim’s SEM Scholarship article page “Shhhhh!…..the dirty little secret about sem seo certification” to read it.  Thanks to Nick Urbani and Rob Stevens for their inspiration, Andy Beal for [...]

This is the second part of a closer look at Search Engine College’s sem seo certification program with Kalena Jordan , Director of Studies at Search Engine College and owner and CEO of Web Rank.
 Q: What levels of certification do you offer?  Students who take a Certification course under tutor-supervision must receive at least a [...]

I blogged about a few search engine marketing certification programs earlier and grabbed some info from their respective web pages. I thought it would be a good idea to get a closer look at of some of those and ask a few questions that might not be answered on the website and okay, some that were answered. SEM SEO certification and training closeup [...]